Home Tag "Flipkart"
Team Flipkart Stories
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In Canada, Walmart and Myntra are bringing India closer to Indians

For South Asians living abroad, shopping for ethnic wear can be challenging — the clothes are often expensive, sizing confusing, and the fabric something that you'd have to settle for. But what if an online platform could bring these customers the latest trends, the perfect fit and fabric that feels like home, all within days? Read how a South Asian customer in Canada, with the help of Myntra and Walmart, found exactly what she was looking for, straight from India!
Jishnu Murali
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Flipkart’s WOW Awards – Motivation, recognition, prestige and a rallying force for Flipsters

What does it take to motivate employees to tackle everyday challenges at work? What keeps them driven to achieve their goals? Much like the Oscars motivate actors to deliver their best performances, Flipkart’s WOW Awards go far in keeping Flipsters at the top of their game. Read on to discover what it takes for Flipsters to win these coveted awards.
Bijoy Venugopal
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How Books and General Merchandise turned a new page for Flipkart

In 2007, India’s e-commerce startup story began with the rather dramatic sale of a book. Over the better part of a decade, Flipkart added a slew of shopping categories including mobiles and electronics, fashion, large home appliances, furniture, grocery, and more. Even as the Bengaluru-based startup captured the market in these categories, one business unit fell behind. Books, the mainstay of the online shopping platform in its early days, was elbowed aside by strategic priorities. In August 2017, the Books & General Merchandise business was reconstituted and tasked with winning back brands and customers that had drifted to the competition. In less than a year, the new unit effected a remarkable turnaround, not merely arresting losses but growing the market to claim a sizable share, while adding heft to sales figures during the Big Billion Days in October 2018. Read this awe-inspiring story of resurrection and growth, peppered with revealing insight from the team that achieved the impossible.
Jishnu Murali
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Simon Says, Let’s Talk Digital – Leveraging data to create value for customers

A world-renowned brand and marketing strategist, a widely published author, one of Asia’s Most Influential Digital Marketers, a music producer, a wannabe DJ (in his words), occasionally an organizer of tasting nights for the Singapore Whisky Society and the hugely popular #SataySocial street-food event. Can you believe that we’re talking about just one man? His name is Simon Kemp. And his most recent visit to India saw him convey his love for all things data, to India’s largest e-commerce platform, Flipkart.
Vishnu Nair
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Soldiering On: For these sellers, Flipkart Troops saved The Big Billion Days!

For the thousands of small- and medium-sized sellers in Flipkart’s Marketplace ecosystem, The Big Billion Days sale is the most exciting and stressful time of the year. With the number of orders going up as much as ten times, they need all the help they can get. That’s why this year, Flipkart launched the Flipkart Troops initiative — an enthusiastic group of young students who traveled from warehouse to warehouse, helping with packaging. This logistical dream team not only finished the mountain of work on time, but also put a smile on the sellers’ faces. Read their story