Home Seller Stories #Sellfmade -This Flipkart seller turned her hobby into a successful online business!

#Sellfmade -This Flipkart seller turned her hobby into a successful online business!

When microbiology graduate Sristi Mishra moved to Mumbai after getting married, she found an interest in jewelry making while watching YouTube videos. Soon she picked it up as a hobby and decided to earn from it. That’s when she signed up as a #Sellfmade Flipkart seller. Read her inspiring story.

#Sellfmade -This Flipkart seller turned her hobby into a successful online business!
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My name is Sristi Mishra. I am from Dehradun and I run a successful online business. I have a postgraduate degree in Microbiology and I before i started my business I working in a laboratory. When I got married, I moved to Mumbai. One day, when I was enjoying a few YouTube videos, I wondered if I could learn to make jewelry. I found the videos I needed, and taught myself to make jewelry as a hobby.

I make earrings and bangles. I make use of many raw materials while designing. I picked it up fairly quickly and I became quite good at it. Then one day, while I was browsing through some jewelry selling at the mall, I saw designs like mine among them. And I observed that the other customers there were very keen on those designs. That’s when I decided to sell the jewelry I was making online. I started the company JBNFashionGallery and partnered with Flipkart in 2017.

I was never interested in selling my jewelry at a store or a shop in my locality. I was already aware of the wide customer base an online enterprise brings to a business owner. Besides, if you’re selling online, there’s less to be worried about as compared to running a business offline. I am running mine from the comfort of my home. Today everything is digital and everyone shops online. Another thing I learned was that when you’re running a successful online business, you can study customer data and keep up with trends.

Flipkart helps me a lot with my business. They monitor your progress and come back to you with data to help you grow your business. In my case, I needed to expand the variety of jewelry I was listing online, and they helped me identify which other categories I could be listing in too.

When I started the business, I invested 5,000. Now I earn ₹10,000 every month. My last Big Billion Days sale was a nice experience. I am thinking of adding more categories in women’s accessories such as handbags, purses, wallets, etc. My family is very supportive. They are proud as I am the first one in the family to run a business.

As told to Jishnu Murali

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About the Author

Jishnu Murali
Jishnu Murali

Jishnu Murali is a writer with Flipkart Stories. He's up for experiencing different cultures through cuisine, history and tradition. Music sustains him, as does dark humor.