Rina Bera has not been a Flipkart Wishmaster for long, but she certainly has a knack of leaving a lasting impression on our customers. Recently, a customer in Kolkata, for whom Rina made a Flipkart delivery, was inspired by her determination and #CustomerFirst attitude. Taking to social media, she shared her experience. We got in touch with the customer and Rina to get the full story. Read this inspiring story of a woman Wishmaster cementing her place in a field previously considered an all-male bastion.
The UK-based FairWork Foundation, supported by The Oxford Internet Institute, has published its first report on India based on a study on 'fair work' in the gig economy. Flipkart has topped the rankings, which includes other players operating in the gig economy space in India such as BigBasket, Zomato and Uber.
Ten years might seem like an eternity at Flipkart. Yet, as we look back and marvel at this inspiring decade in the history of e-commerce in India, we are humbled by how much we have discovered about the lives we touch every day. In July 2017, as we set out to acquire a deeper perspective of our customers’ experiences, we chanced upon a story that moved us deeply. This story emerged from a community of customers whose existence has been ingrained in our nation’s conscience for millennia, and whose struggle for equality, to assert their fundamental rights and find acceptance in society, remains a hard-fought one to this day. Yet, it was heartening to discover that online shopping has been the silver lining in their everyday battle for equality and acceptance. Through online shopping and artistic expression, Flipkart’s spirited and savvy customers from the transgender community are breaking the barriers of gender bias and asserting their right to be part of a more equal society.
At Flipkart we are not only innovating new technologies and methodologies, we are also empowering our society in different ways. #ProjectEVAquiz is one such initiatives that focuses on promoting gender equality and empowering women. Read the Project EVA story, play this quiz and stand a chance to win Flipkart gift vouchers! Read ahead to know more