In Asansol, Flipkart customers innovate to beat delivery woes
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The map of Digital India is ever expanding to accommodate the spread of e-commerce, but not without its share of growth pangs. In Asansol, West Bengal’s second-largest city, suburban customers find unique solutions to overcome last-mile delivery hurdles
In Makhu, Punjab, Flipkart steps into a new customer’s shoes
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During Big Billion Days 2016, a young man in Makhu, Punjab shopped online for the first time and ordered a pair of sneakers. Flipkart Chairman Sachin visited the village of Joge Wala to meet this new Flipkart customer and deliver the shoes in person. Read this extraordinary story
In non-metros, women and Flipkart are in a long-term relationship
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From shopping for the trendiest makeup and bestselling books, to the latest in saris and the most sophisticated appliances, women from Indian non-metro cities wished and wished, but often found to their dismay that the products of their dreams were out of reach. Until they discovered Flipkart. Read the story of a relationship that has blossomed over the years, and one that promises to endure for many more.
In Ranchi, youngsters have a love affair with online shopping
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Ranchi, one of 100 cities under the Smart Cities Mission, is not new to online shopping. Flipkart customers here seek more than just deals and discounts. What will it take to win their hearts, to turn their flirtation with online shopping into an evergreen romance?
Finding Digital India in Jhumri Telaiya
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Despite a history specked with music and mica, Jhumri Telaiya is best known as India's Timbuktu – a metaphor for its remoteness. Yet, e-commerce has helped this little town drop a pin on the map of Digital India