Pokhran is famed as the birthplace of India’s nuclear program. This sleepy desert town in Rajasthan’s Jaisalmer district is enclosed by the sands of the Thar, and its people — both locals and émigrés — paint a picture of resourcefulness, tenacity, and a true passion for online shopping. Another heartwarming customer story from our Digital India series
In the unique Sanskrit-speaking villages of Mattur and Hosahalli on the banks of river Tunga in Karnataka, Vedic chants resonate from the tile-roofed homes and schools. But it's the new languages of technology and e-commerce that bridge the past with the future, and weaves these sleepy towns into the expanding map of Digital India
Fifty years since the sleepy village of Naxalbari infused our headlines and captured our imagination with the politically charged word Naxalite, Flipkart customers in northern West Bengal’s Dooars attest that a new revolution is afoot here. And, yes, capital is at the center of it, too.
In quest of big tales from small-town India, Flipkart Stories ventures nervously to Wasseypur. In this coal town made darker by Anurag Kashyap’s films, we found Digital Indians hungry for more than just Bollywood and bullets. Shoppers in this crowded little town in Jharkhand are savvier than you think. They have refined tastes, and they 'gang up' at cybercafes to make collaborative buying decisions. In Wasseypur, Digital India has arrived!
The map of Digital India is ever expanding to accommodate the spread of e-commerce, but not without its share of growth pangs. In Asansol, West Bengal’s second-largest city, suburban customers find unique solutions to overcome last-mile delivery hurdles
During Big Billion Days 2016, a young man in Makhu, Punjab shopped online for the first time and ordered a pair of sneakers. Flipkart Chairman Sachin visited the village of Joge Wala to meet this new Flipkart customer and deliver the shoes in person. Read this extraordinary story
From shopping for the trendiest makeup and bestselling books, to the latest in saris and the most sophisticated appliances, women from Indian non-metro cities wished and wished, but often found to their dismay that the products of their dreams were out of reach. Until they discovered Flipkart. Read the story of a relationship that has blossomed over the years, and one that promises to endure for many more.
Ranchi, one of 100 cities under the Smart Cities Mission, is not new to online shopping. Flipkart customers here seek more than just deals and discounts. What will it take to win their hearts, to turn their flirtation with online shopping into an evergreen romance?
Despite a history specked with music and mica, Jhumri Telaiya is best known as India's Timbuktu – a metaphor for its remoteness. Yet, e-commerce has helped this little town drop a pin on the map of Digital India