As told to Jishnu Murali
Yash Dave, Flipkart seller from Nadiad, Gujarat
I became a Flipkart seller in April 2016 and have been selling my products online for the past 3 years. I had a corporate job before I decided to become an entrepreneur. I am an undergraduate in Aircraft Engineering and completed my MBA soon after.
I started working with Justdial in a managerial profile. Initially the job was everything I wanted it to be. But gradually, it became monotonous. I also wasn’t able to maintain a work-life balance.
Due to increasing pressure at work, I spent more time away from home and I couldn’t devote time to my family and was very dissatisfied. That is when I found out about the opportunities of being a Flipkart seller.
My family consists of my parents and my wife. My family members either have corporate jobs or high-paying government jobs. So when I shared with them my desire to start a business, nobody appreciated the idea of leaving a well-paying job.
Considering the uncertainties and risks in running a business, my family implored me to not leave my well-paying job. But I believed strongly that my success lay elsewhere and I never stopped believing that. The only support I had was from my wife. She motivated me and asked me to never give up on my dreams. She even supported me with business operations like packing.
After doing a bit of research, I found that it is more convenient to have an online business rather than an offline business, primarily because my customers were not just restricted to one location. And I needed to sell my products to the entire country.
I started by selling mobile accessories — headsets first, because smartphones are in high demand these days. I was starting from scratch and listing mobiles accessories demanded low investments. Today I sell across more than 17 categories on Flipkart — mobile accessories, computer accessories, bath essentials, ladies handbags, women’s wear, menswear, home furnishings among other categories.
As I kept selling, I developed more confidence seeing my products being purchased by Indians across the country.
The journey so far has been great. I was able to learn a lot and I am still learning. As I mentioned earlier, I do not belong to a business family, so setting up a business was a big task — procuring products, finding the right vendor, understanding the portal, how to sell the products, and filing GST — all proved to be challenges in my journey as an entrepreneur.
But with each passing day, things became easier. I have my products listed on other shopping sites as well. But the kind of support I had from Flipkart was amazing. Their support made everything so much easier.
The Big Billion Days sale has always been good to me both in terms of sales and profits. Last year I received four times the orders than I usually do. I have hired three people to support me but during the sale, I’ve had to hire more people for packing and processing the orders on time. This year, I’m hoping for an even better experience!