Indians love to shop for perfumes online. The pride of owning premium fragrance brands and the joy of smelling good offer a big boost to personal confidence. However, some shoppers have recently complained that online sellers are selling fake perfumes. Some have even turned to social media to express their displeasure, with puns like flopkart and fakekart . The products closely resemble the original brand in packaging and trademarks. Fake perfumes are a big concern among discerning online shoppers. Flipkart customers have often expressed their concerns over fake perfumes being listed in the selection available on Flipkart and we have taken steps to address these concerns. Read this Q&A to address your concerns regarding fake perfumes on Flipkart.
What are fake perfumes?
First, it is important to understand what is a fake perfume. Fake perfumes are counterfeits or imitations of branded original products. In terms of packaging and bottling, even in the design and lettering on the packaging, they may closely resemble the original brand with which you are familiar. In terms of aroma, too, the fragrance may resemble the original. However, it is usually of inferior quality and not as enduring or long-lasting as the original.
How can I know if a perfume is fake?
Counterfeit products are not manufactured by the brand but by imitators who wish to exploit the goodwill, mind-share and brand recall upon which the original manufacturer stakes its reputation and quality assurance. While shopping for perfumes in a supermarket or an offline retail store, your trained eye will be able to understand the difference between original and counterfeit products. In general, while shopping online, it pays to be extra vigilant since you cannot examine the bottle or the packaging.
Here’s a tip sheet to help you while shopping for perfumes online:
- Check the market price of the product you wish to buy and the cost at which it is available with the online seller
- Check the Certified Buyer reviews. On Flipkart, such reviews are clearly identified by a dark green banner with the words ‘Certified Buyer’ across it. These reviews are left by validated Flipkart customers who have actually purchased the product and are therefore more reliable than other reviews
- Check the buyers’ ratings of the product
- Check the seller’s ratings and reviews
Please be assured that Flipkart has put in place all the required steps to make high quality products available to our customers at the most competitive prices.
Why are perfumes sold online at a lower price than in offline retail stores?
Perfumes are sold at a lower price online as compared to offline retail because sellers avoid paying rental and staff costs in malls and stores, which may increase the retail price of the product. Sellers also get an additional margin for buying in bulk and those margins are extended to end consumers.
Is price indicative of the quality of the perfume?
Although price isn’t always indicative of the quality of the perfume, if the fragrance you wish to buy is really cheap for the “brand” that it claims to be, exercise caution. It is likely too good to be true and it isn’t an original branded perfume.
Do note that there may be exceptions to this rule, for instance in the case of stock clearance or end of season sales. However, on the whole, price is a good indicator of authenticity.
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Does Flipkart sell original branded perfumes?
Yes, all products sold on Flipkart are 100 percent original and unused.
You are advised to check the packaging of the product and compare it with what you were promised in the ads, mailers or other marketing collateral in which you saw the product advertised. Is there any discrepancy? If so, there is a chance that the product could be fake.
If it is brought to our attention that any sellers are selling fake perfumes on Flipkart, our team will log your complaint and investigate the issue. If the charges are found to be valid strict action will be taken against the seller.
What can I do if I find fake perfumes being sold on Flipkart?
Timely feedback can play a vital role in making online shopping safe, reliable and satisfactory for customers such as yourself. If you find that the perfumes that you have purchased on Flipkart do not satisfy these criteria, please alert our customer support immediately by calling (toll free) 1800 208 9898 or by tweeting to @FlipkartSupport. Our team will swing into action and ensure that your concerns are addressed.
Cartoon by Balraj K N for Flipkart Stories