Online gaming has seen a meteoric rise in the last decade. A 140 billion-dollar industry, games have penetrated every corner of the internet, from hyper-casual games like Candy Crush to professional Counter Strike tournaments. Meanwhile, Flipkart’s gaming project, which began as a series of microgames to drive up excitement around The Big Billion Days sale, has now evolved into an ecosystem of its own. Read all about Flipkart’s newly launched Gaming Platform and the story of its evolution
Fake websites and fraudulent offers are a pesky presence in the online shopping sphere, but if you look hard enough, you might find something entertaining to pass your time. Hard as they may try, these fraudsters are running out of ideas. Take a look and share your verdict!
Breaking up the boys’ club: Flipkart’s women engineers are at the forefront of a quiet revolution in Indian tech
Long plagued by gender stereotypes and a lack of representation, the software engineering field has the reputation of being a “boys club”. This reputation is even more pronounced in India, where family pressure and the lack of a support system cause a lot of women to drop out of STEM jobs after their first few years. However, the trend is changing slowly but steadily, with a new generation of ambitious women engineers leading a quiet revolution in the field. These women are also mentoring younger students to create a new crop of women engineers who receive the guidance they did not receive. We spoke to some of Flipkart’s sharpest young women to get their views on what’s changed, what hasn’t and where they see things going in the future.
In a city infamous for traffic jams, most Bengaluru residents have resigned themselves to the fact that they’re going to be spending a lot more on petrol than they’d like to. However, Jeeves furniture technician Chikkanna Swamy wasn’t ready to go down without a fight. Over a six-month period, the self-taught mechanic pulled off a stunning DIY project, building an e-bike from scratch. Read all about how it came to be.
Building for Bharat: At #include, Flipkart and Women In Product join forces for inclusive product management
On a Saturday morning when most of Bengaluru’s tech community was enjoying their time off, a diverse group of product managers and engineers gathered at Flipkart HQ to talk about the importance of product management, the challenges that women face in the workplace, and how one can build products that satisfy the unique needs and demands of a young and tech-savvy India. #include was a platform where many daring ideas were expressed; ideas that can potentially shape the future of the Indian economy
Every year, The Big Billion Days sale is the biggest shopping festival in the country. This year, Flipkart employees, its sellers as well as customers ensured that it was also a grand festival of kindness. Six days, six causes and thousands of individuals contributing to change - read all about it here.
You can now watch your favorite movies, shows and web series on your Flipkart app! The recently launched Flipkart Video offers over 5000 TV shows and films to customers in a variety of languages, including English, Hindi and regional languages. The best part? It’s totally free! But how does all of this work, and how can you sign up? Here’s everything you need to know.
What began as a tiny pilot project in Mumbai in 2017 has become a major sustainability program for Flipkart, as it continues to add more eBikes and eVans to its delivery fleet, a trendsetting move that makes it the first e-commerce platform in India to adopt this initiative. In June 2019, Flipkart expanded its fleet of electric vehicles from Bengaluru to Delhi and Hyderabad, with the aim to replace nearly 40% of its existing last-mile fleet of delivery vans with EVs by March 2020.
In 2016, Flipkart dared to dream by introducing private brand products to its catalog. Today, Flipkart’s Private brands are capturing the imaginations of Indian customers with their combination of affordability, quality and India-centric product design, filling previously unaddressed gaps in the Indian market. Their groundbreaking work has not gone unrewarded, with private brands performing very strongly in the festive season sales, particularly The Big Billion Days. Read the story of the team behind these remarkable achievements.
Packed with innovation, disruption and tremendous growth, 2018 saw Flipsters take their game to the next level, implementing customer-centric ideas and solidifying Flipkart’s image as one of India’s most trusted brands. All of this came to bear upon the 2019 Flipkart Annual Awards. The ceremony on February 7, 2019 was the grand finale that this stellar year deserved, with the finest achievements by Flipsters in a variety of categories celebrated with great aplomb. Read all about what transpired on that fantastic night!